Studio · Chicago · Est. 2019
I design systems that turn taste into revenue
My work connects creative direction with strategic operations to develop market-ready solutions for commercial success
I'm drawn to projects that require both creative intuition and structured problem solving, where early concepts evolve into thoughtful, meaningful moments. I understand the emotional value of design, the commercial pressure of sales, and the operational reality of getting things made. I challenge surface-level assumptions to uncover stronger, more accurate solutions.
Whether I am guiding a client through a high-value purchase, translating a product concept into supplier-ready documentation, or building a sales story around a technical service, I focus on making the complicated feel understandable without stripping away its value.
market analysis, product dev, sourcing & logsitics, marketing
— case study
End-to-end product development
The Sasha Jewelry Box a product-development case study in “craftsmanship at scale,” translating luxury craft cues into an OEM-manufacturable jewelry storage system through material nuance, technical documentation, supplier coordination, and QC discipline
